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Let’s Not Call The “Gooks Of Hazzard” Tee Hipster Racism, Or Racism Against Asians, Let’s Just Call It Racism

August 3rd, 2012 | 0 comments | Posted by Jen

Baker Skateboards’ “Gooks of Hazzard” t-shirt, featuring two of its sponsored professional skaters, Don Nguyen and Daniel Shimizu, seems like one of those ideas that started out as an inside joke between friends, got elaborated upon over a few bowls–Let’s make the General Lee a street tuner! And call it the “General Li,” he he–got further elaborated upon, within an inch of its life–More wordplay! Let’s call ‘em “good orr boys” since Asian accents are funny! And this shirt is funny! And we are oh-so-clever!–got approved, inexplicably, as a t-shirt design exactly one minute later, and got printed onto a baseball tee and pushed to market for $18.99 before Visine ever hit the clouded eye.

It’s a shame Baker didn’t spend more time fleshing out this idea–no pun intended–because it seems all they left out in the execution of this tee was only the most important figure in this familiar cast of characters–and of course I’m talking about the racist corollary to Daisy Duke and her short shorts. I mean, just think of the possibilities. Lazy Gooks, anyone?!

The Asian American Justice Center has issued a statement protesting this shirt that said, in part:

“Baker Skateboards, and the outlets that sell this shirt, should be aware that use of the term ‘gook’ on their apparel is offensive and quite simply amounts to racism for sale. No one should seek to profit from racism.”

Media reaction, however, has been limited and, I’d venture to say, highly forgiving. TMZ, Continue reading Let’s Not Call The “Gooks Of Hazzard” Tee Hipster Racism, Or Racism Against Asians, Let’s Just Call It Racism

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