Tiger And Earl’s Post-Mortem Commercial: Creepy-Ass Or Creative Genius?

April 8th, 2010 | 10 comments | Posted by Diana

Nike has just released a new spot marking Tiger’s return to professional golf:

In dramatic black and white, a pensive–perhaps repentant–Tiger Woods stares beyond the camera (thinking about either his fall from grace or a turkey club sandwich), hearing the words of his late Hardass Dad:

I am more prone to be inquisitive to promote discussion.
I want to find out what your thinking was.
I wanna find out what your feelings are…
and… did you learn anything?

Frankly, I think Tiger has learned something very important: good marketing, sorry faces, and a stellar golf game can EASILY clean up the Katrina of sex scandals in about… six months!

But maybe I’m wrong. Please discuss (comment) below.

[via HuffPo]
[Associated Content: New Tiger Woods Nike Commercial, "Earl And Tiger," Released]


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10 Responses to “Tiger And Earl’s Post-Mortem Commercial: Creepy-Ass Or Creative Genius?”

  1. Cindy says:

    Weak attempt to provide some moment of introspection from a philandering ass. Introspection comes after the first maybe second affair. His activities were a way of life…and who of us should really give a crap? How about we let go of Tiger the “ideal image” and accept he is a schmuck who can hit a golf ball? Nike made millions off his image and now they want me to buy more because of this ad? I would have more respect for Nike & an ad that has Tiger with a smug smile saying, “Yeah, I’m a mother fucker, but I can kick your ass on the golf course any given day.”

  2. Lauren says:

    uh…wtf? what the hell does that have to do with golf? which is what i thought nike was sponsoring him for…

    what it does tell me is that if this man looks enough like a guilty 5 year old, and shows the world that he’s ‘learned something’ by kicking ass (wearing nike) at the masters, we should forgive him, think of him with pity, and buy lots of shit.

    creepy-ass AND capitalist gold!

  3. Lauren says:

    p.s. i agree with cindy. they’d do better to stop selling his image at this point, and sell his game.

  4. dalianmoon says:

    I can hope he is spending as much time trying to save his personal life as he is his career.

  5. blue demon says:

    HAHA, I saw this commercial on The Young Turks. I don’t get how this is suppost to make me buy nike products. The look on his face looks like a kid who just got scolded & is about to cry.

  6. liam says:


  7. johnminh says:

    I prefer the commercial with his mom’s voice (starts at 1:41): http://www.youtube.com/watch?v=_Hf1WALHmNk

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